Privacy policy
Last updated: 28 September 2026
This Privacy Policy explains how STRAPD LIMITED, trading as STRAPD, collects, uses, stores and shares personal information when you visit STRAPD.ie, place an order, contact us, subscribe to marketing or otherwise interact with our products and services.
For the purposes of applicable data protection law, STRAPD LIMITED is the data controller responsible for the personal information described in this Privacy Policy, except where another organisation, such as Shopify, Meta or a payment provider, acts as a processor or controller for particular processing activities in accordance with its own legal obligations and privacy terms.
1. Information We Collect
Depending on how you interact with STRAPD, we may collect the following categories of personal information.
Contact and delivery information
This may include your:
• name
• email address
• telephone number
• billing address
• delivery address
Order and transaction information
This may include:
• products ordered
• order value
• delivery information
• discounts
• returns
• refunds
• transaction and order history
Payment information
Payments made through our online store are processed using Shopify Payments and other payment service providers where applicable.
STRAPD does not ordinarily receive or store your complete payment card details. We receive information necessary to confirm, process and manage your payment, refund and order. The information available to us depends on the payment method and payment provider used.
Customer account information
If customer accounts are available on our store, we may process information associated with your account, including your contact details, preferences and order history.
Communications
We collect information that you provide when you contact us about matters including:
• an order
• delivery
• a return or refund
• a product enquiry
• a complaint
• club, team or practitioner supply
• trade enquiries
• another customer service matter
Marketing information
We may collect information about your marketing preferences, including whether you have chosen to receive marketing communications from us and whether you have subsequently unsubscribed, withdrawn consent or objected.
Website and device information
When you use our website, certain information may be collected automatically, including:
• IP address
• browser type
• device type
• operating system
• pages viewed
• referring website or source
• products viewed
• interactions with the website
• shopping and checkout activity
• advertising attribution information
• similar technical information
Cookies and similar technologies
We may collect information using cookies, pixels and similar technologies as described in Section 4 of this Privacy Policy.
We do not intentionally request health information or other special category personal data through our normal ecommerce ordering process.
2. How We Obtain Personal Information
We may receive personal information:
• directly from you when you place an order, create an account, subscribe to marketing, complete a form or contact us
• automatically when you use our website
• from Shopify
• from payment providers
• from delivery and courier providers
• from advertising, marketing and analytics providers where permitted
• from other service providers that help us operate STRAPD
3. How and Why We Use Personal Information
We only process personal information where we have an appropriate legal basis under applicable data protection law.
Providing products and fulfilling orders
We use personal information to:
• process and fulfil orders
• process payments
• arrange delivery
• provide order updates
• manage returns and refunds
• answer product or order enquiries
• provide customer service
• manage our contractual relationship with you
The principal legal basis for this processing is that it is necessary to perform our contract with you or to take steps at your request before entering into a contract.
Legal and regulatory obligations
We may process and retain personal information where necessary to comply with legal requirements relating to matters including:
• taxation
• accounting
• consumer protection
• product safety
• product complaints
• recalls
• regulatory enquiries
• other obligations imposed on STRAPD LIMITED
The legal basis for this processing is compliance with a legal obligation.
Security, fraud prevention and business administration
We may process personal information where reasonably necessary to:
• detect or prevent fraud
• protect our website and systems
• protect our customers and business
• investigate misuse
• maintain appropriate business records
• manage disputes
• establish, exercise or defend legal claims
• operate and improve STRAPD
Where applicable, the legal basis for this processing is our legitimate interests in protecting and operating our business, provided those interests are not overridden by your rights and interests.
Advertising, analytics and personalisation
We may use personal information and information about your interactions with our website to understand how our website and advertising perform, measure conversions, improve our services and provide relevant advertising.
Where consent is legally required for advertising, analytics, personalisation, conversion tracking or similar processing, the legal basis for that processing is your consent.
You can withdraw or change your consent at any time using the cookie and privacy controls available on our website.
Marketing communications
Where consent is required, we will only send electronic marketing communications where you have provided the necessary consent.
You can withdraw your consent or unsubscribe from marketing at any time using the unsubscribe option contained in the relevant communication or by contacting us at sales@strapd.ie.
Irish electronic marketing rules contain a limited exception that may permit marketing to certain existing customers without separate prior consent where all applicable legal requirements are satisfied. Where we rely on this exception, customers will be provided with an appropriate opportunity to opt out.
You have the right to object at any time to the use of your personal information for direct marketing.
4. Cookies and Similar Technologies
STRAPD and our service providers, including Shopify and Meta, use cookies, pixels and similar technologies in connection with our online store.
Some cookies and technologies are necessary for the functioning of the website. These may include technologies used for:
• website security
• checkout
• shopping cart functionality
• authentication
• remembering choices necessary to provide a service that you request
Other cookies and technologies may be used for purposes including:
• analytics
• measuring website performance
• personalisation
• advertising
• conversion measurement
• understanding how visitors interact with STRAPD and our advertising
Meta Pixel and Meta Conversions API
We use Facebook and Instagram by Meta in connection with our marketing activities. This includes the Meta Pixel and Meta Conversions API.
Where permitted by your consent choices, information may be shared with Meta for purposes including:
• measuring advertising performance
• attributing purchases and other actions to advertising
• improving advertising measurement
• creating or improving advertising audiences
• matching website visitors or customers with users of Meta services
• providing advertising that may be more relevant to users
Depending on how you interact with STRAPD, information processed through these tools may include:
• name
• email address
• telephone number
• general location information
• browser or device information
• pages viewed
• products viewed
• shopping activity
• order and purchase information
• interactions with our website
Where consent is legally required, non essential advertising, analytics, personalisation and conversion tracking technologies will not be used for those purposes until the appropriate consent has been obtained.
You can accept, decline or manage your cookie preferences using the cookie and privacy controls available on STRAPD.ie.
You can also change or withdraw your choices later using those controls.
The cookies and technologies used on STRAPD.ie may change as our Shopify configuration, advertising services and third party applications change.
5. Sharing Personal Information
We may disclose personal information where reasonably necessary to organisations that assist us in operating STRAPD, including:
• Shopify and ecommerce service providers
• payment processors
• banks and financial service providers
• delivery and courier companies
• website hosting, cloud and IT service providers
• accounting, tax, legal and other professional advisers
• advertising, marketing and analytics providers, including Meta, where permitted by your consent choices and applicable law
• fraud prevention and security providers
• regulators, courts, Revenue, law enforcement bodies or other public authorities where required or permitted by law
We do not disclose personal information to unrelated third parties simply so that they can use it for unrelated purposes.
6. Shopify and Shopify Network Intelligence
Our online store is hosted and supported by Shopify.
Shopify processes personal information when you visit STRAPD.ie, place an order, use Shopify powered checkout or otherwise interact with our store and Shopify services.
Depending on the processing involved, Shopify may process personal information on behalf of STRAPD LIMITED or for purposes determined by Shopify in accordance with Shopify's applicable privacy terms.
Shopify Network Intelligence
We have enabled Shopify Network Intelligence.
Shopify Network Intelligence allows Shopify to securely use customer information together with information from customer interactions with Shopify and other Shopify merchants to provide services and features referred to by Shopify as Enhanced Services.
These services may enable STRAPD and Shopify to:
• provide customers with a more personalised shopping experience
• provide customers with more relevant advertising where permitted
• understand how customers interact with STRAPD and our advertising
• improve Shopify and merchant services
• support fraud prevention, security and related functionality
Information about your activity on STRAPD.ie may therefore be shared with Shopify and with service providers or other third parties involved in providing these services. Some of these organisations may be located outside Ireland or the European Economic Area.
Where consent is required for advertising, personalisation or other non essential processing, the use of information for those purposes is subject to the consent choices available through our cookie and privacy controls.
You can find further information about how Shopify processes customer information in the Shopify Consumer Privacy Policy.
You can also use the Shopify Privacy Portal to learn about and exercise privacy rights available directly in relation to Shopify, including requesting access to or deletion of certain information, or objecting to certain uses where applicable.
7. International Transfers
Some organisations that provide services to STRAPD or Shopify may process personal information outside Ireland or the European Economic Area.
Where personal information is transferred to a country that has not been recognised as providing an adequate level of data protection, appropriate safeguards will be used where legally required.
These safeguards may include:
• European Commission Standard Contractual Clauses
• an applicable adequacy decision
• another lawful international transfer mechanism
8. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to meet legal, accounting, tax, regulatory, product safety and dispute resolution requirements.
Orders and accounting records
Order, sales, transaction and accounting records may generally be retained for at least six years where required for Irish tax and accounting purposes.
Customer service information
Customer service correspondence will be retained for an appropriate period having regard to:
• the nature of the enquiry
• whether the matter has been resolved
• potential warranty, complaint or product safety issues
• whether the information may be required in connection with a dispute or legal claim
Marketing information
Marketing information will normally be retained until you:
• withdraw consent
• unsubscribe
• object to marketing
• or the information is otherwise no longer required
We may retain limited information about an opt out or suppression request where necessary to ensure that your marketing preference continues to be respected.
Product safety and regulatory records
Information relating to product complaints, safety matters, recalls or regulatory obligations may need to be retained for longer where applicable law requires this.
Retention periods depend on the purpose for which information is processed and the legal obligations applying to it.
9. Your Data Protection Rights
Subject to applicable law and certain conditions or exceptions, you may have the right to:
• request access to personal information that we hold about you
• request correction of inaccurate or incomplete information
• request deletion of your personal information
• request restriction of processing
• receive certain personal information in a portable format
• object to processing based on legitimate interests
• object at any time to direct marketing
• withdraw consent where processing is based on consent
• make a complaint to the relevant data protection authority
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
To exercise your rights in relation to information controlled by STRAPD LIMITED, contact:
We may need to verify your identity before responding to a request.
Where Shopify independently processes information for certain Shopify services, you may also be able to exercise applicable rights directly through the Shopify Privacy Portal.
10. Security
We use reasonable technical and organisational measures, together with security measures provided by Shopify and other service providers, to protect personal information against:
• unauthorised access
• loss
• misuse
• alteration
• inappropriate disclosure
However, no internet transmission, website or electronic storage system can be guaranteed to be completely secure.
11. Children
Our ecommerce services are intended for individuals who have the legal capacity to make the relevant purchase, or for a parent, guardian or other authorised adult acting on their behalf.
We do not knowingly use children's personal information for marketing or profiling in circumstances where this would not be permitted by applicable law.
If you believe that personal information relating to a child has been provided to us inappropriately, please contact sales@strapd.ie.
12. Complaints
If you have concerns about how STRAPD LIMITED processes your personal information, please contact us first at:
You also have the right to make a complaint to the Data Protection Commission, Ireland's supervisory authority for data protection.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to:
• our business
• our website
• the services and providers we use
• technology
• our privacy practices
• applicable legal or regulatory requirements
The current version will be published on STRAPD.ie with an updated revision date.
Where required by applicable law, we will provide appropriate notice of material changes to this Privacy Policy.
14. Contact Us
For questions about this Privacy Policy or how we process personal information, contact:
Data Controller: STRAPD LIMITED
Trading name: STRAPD
Company Registration Number: 824535
Registered office: Carnaun, Athenry, Galway, H65 DK46, Ireland
Email: sales@strapd.ie
Telephone: 087 458 0008